Predictable monthly pricing
Know your approved placement fee without watching click charges accumulate throughout the month.
Search Engine Placement
Reserve Your Spot in the Top 3 Sponsored Ads.
Your customers are already searching. We make sure they see your business—not your competitors—with predictable monthly pricing, unlimited clicks, and consistent sponsored visibility for approved keywords and markets.
Flat Monthly Fee
Unlimited Clicks
No Client Bidding Wars
Only Two Positions Available
your most valuable customer keyword
Top 3 Sponsored Results
YOUR BUSINESS
Sponsored
Your Business in a Top Sponsored Position
Approved keyword • Approved market • Direct path to your website
Sponsored
Second Available Position
Only two qualifying businesses are accepted through THE TOP 3.
Sponsored
Third Sponsored Position
This position is not offered through THE TOP 3.
24/7/365Designed for ongoing visibility
UnlimitedClicks included
2 of 3Sponsored positions offered
FixedMonthly placement pricing
Why businesses choose SEP
Sponsored search visibility without the limits of traditional PPC
Search Engine Placement changes how your business competes for attention. Instead of paying more every time someone clicks, adjusting bids, and watching daily budgets fluctuate, SEP provides consistent sponsored visibility under a predictable monthly program.
Unlimited clicks
Prospects can continue visiting your website without creating additional per-click charges.
Consistent visibility
Your approved program is designed to remain visible throughout the customer research and decision journey.
No client bidding wars
You are not required to continually raise bids to compete for your approved placement.
Protected market availability
Only two positions are offered through THE TOP 3 for an approved keyword and market.
Direct website traffic
Sponsored listings send prospective customers directly to your existing website or approved landing page.
A better way to compete
Stop renting clicks. Start securing visibility.
PPC and SEP can both create sponsored visibility, but the economics and day-to-day experience are fundamentally different.
Keep buying every click
Your visibility depends on auctions, bids, budgets, schedules, competition, and available funds.
1Set a daily advertising budget
2Compete against other advertisers
3Pay each time someone clicks
4Lose visibility when budget is exhausted
5Adjust bids, budgets, and targeting again
Secure sponsored placement
Your approved keyword and market operate under a defined monthly placement program.
1Choose your keyword and market
2Confirm one of two positions is available
3Approve predictable monthly pricing
4Receive unlimited clicks
5Maintain ongoing sponsored visibility
PPC vs SEP snapshot
Compare traditional PPC with THE TOP 3
A quick look at the financial and operational differences between paying for clicks and securing an approved sponsored placement.
| Program Characteristic | Traditional PPC | THE TOP 3 SEP |
|---|---|---|
| Pricing Model | Auction and click based | Flat monthly fee |
| Cost Per Click | Yes | Included |
| Unlimited Clicks | No | Yes |
| Daily Click Budget | Required | No daily click budget |
| Bid Management | Ongoing | Not needed |
| Competitor Bidding | Constant | Not needed |
| Monthly Spend | Can fluctuate | Predictable |
| Visibility During the Day | Depends on bids and budget | 24/7/365 |
| Market Availability | Open to unlimited competitors | Limited to two available positions |
How Search Engine Placement works
From keyword selection to sponsored visibility
The process is simple: identify where you want to compete, choose what customers search, confirm availability, and launch your approved placement.
1
Choose your market
Select a city, metro area, state, multi-state territory, the United States, Canada, or an approved combination.
2
Choose your keywords
Identify the high-intent words and phrases your best prospective customers use when they are ready to act.
3
Confirm availability
We review your keyword, geography, industry, competition, technical requirements, and remaining positions.
4
Approve your program
Review the keyword, market, monthly price, contract term, website destination, and applicable conditions.
5
Complete setup
THE TOP 3 prepares and launches your approved sponsored placement program.
6
Receive ongoing visibility
Your business appears for approved searches within the contracted market, subject to the agreement.
The customer journey is not one click
Customers search, compare, leave, return, and search again
Consistent visibility gives your business repeated opportunities to earn attention as prospects move closer to making a decision.
Need recognized
The customer identifies a problem, product, or service they need.
First search
They search and begin evaluating businesses.
Compare
They visit multiple websites and review options.
Leave
They pause, ask others, or continue researching later.
Search again
They return when the need becomes more urgent.
Act
They call, submit a form, schedule, visit, or buy.
Why visibility wins
Repeated presence builds familiarity and trust
Customers are more likely to remember businesses they repeatedly see during relevant searches. Consistent sponsored visibility keeps your company present while prospects research, compare, and decide.
Recognition
The customer begins to recognize your company across repeated searches.
Familiarity
Repeated exposure makes your business feel established and available.
Trust
Consistency supports confidence as the prospect compares alternatives.
Conversion
When the customer is ready to act, your business is already in view.
Coverage options
Choose the market that matches your growth plan
Search Engine Placement can be structured around local, regional, statewide, multi-state, national, or Canadian opportunities depending on availability.
Industries we serve
Built for businesses competing for high-intent searches
SEP is especially valuable in industries where customers actively compare providers and a single new client can justify premium search visibility.
Legal Services
Personal injury, criminal defense, family law, estate planning, and other high-value practices.
Healthcare
Medical practices, dentistry, specialty care, elective procedures, and patient acquisition.
Home Services
HVAC, roofing, plumbing, electrical, restoration, pest control, and remodeling.
Automotive & Powersports
Dealerships, repair facilities, specialty vehicles, motorcycles, UTVs, and accessories.
Commercial Services
Managed IT, cybersecurity, commercial cleaning, roofing, and other B2B providers.
Beauty & Wellness
Medical spas, hair services, cosmetic treatments, salons, and premium personal care.
Real Estate & Senior Care
Real estate services, senior living, home care, assisted living, and related services.
Travel & Specialty Experiences
Luxury travel, outfitters, fishing tours, hunting experiences, and destination services.
Frequently asked questions
Search Engine Placement answers
What is Search Engine Placement?
Search Engine Placement, or SEP, is THE TOP 3's sponsored-search visibility program. It is designed to place an approved business in a top sponsored position for selected keywords and geographic markets under predictable monthly pricing.
How is SEP different from traditional pay-per-click advertising?
Traditional PPC generally charges for each click and can require ongoing bid, budget, and campaign management. SEP uses predictable monthly pricing and includes unlimited clicks for the approved placement package.
Why are only two businesses accepted?
THE TOP 3 makes only two of the three sponsored positions available for each approved keyword and geographic market. Once both positions are committed, that opportunity is closed through our program.
Do I pay for each click?
No. Clicks are included under your approved Search Engine Placement package rather than being billed individually.
Can I keep my existing website?
Yes. Sponsored listings can typically direct prospective customers to your existing website or an approved landing page.
What geographic areas are available?
Programs may be available for a city, metro area, state, multi-state territory, the United States, Canada, or an approved combination, depending on keyword and market availability.
Can I reserve multiple keywords?
Yes. A business may reserve multiple approved keywords or phrases depending on availability, industry, geography, and program terms.
How long does setup take?
Most approved programs can be prepared for launch in approximately seven business days after the signed agreement, required information, and technical items are complete.
What happens if my preferred keyword is already taken?
We can evaluate related keyword phrases, nearby markets, broader territories, or other high-intent opportunities that may still be available.
Can PPC and SEP be used together?
Yes. A business may use SEP for priority keywords and protected markets while using PPC, SEO, social media, or other channels for additional campaigns and growth opportunities.
What does THE TOP 3 guarantee?
When someone searches within your contracted geographic market using your approved keyword or keywords, your business will appear in one of the Top 3 Sponsored Ads, subject to the technical exceptions, conditions, and limitations specifically stated in your agreement.
Check your market
Your most valuable keywords may still be available.
Tell us what your customers search, where you want to be seen, and where you want prospective customers directed. Our team will review your requested opportunity and contact you with available options.